Welcome to White Crow Communications

Last night I went to a Forum for Women Entrepreneurs event where Wendy Lisogar-Cocchia from the Absolute Spa Group, and Chair Vancouver Board of Trade, spoke. The session was truly inspirational, and the women around the table were very dynamic.

Wendy is a compelling business woman, who I found to be a wealth of knowledge and information. She was so open and willing to share her experiences, both about her business and family life. It was so great to have been a part of this session, as it is quite unique to have such an intimate setting for this type of discussion. The main source of conversation really focused around business growth strategies and how it is really important to assess profitability within your business planning. Wendy also discussed how important your business name is, and if you can tell someone what you do in your name – super powerful.

There were a number of local growing businesses represented around the table – Bombay Brow Bar, Open Box Software, Kids Physio Group and Ugi Fitness to name a few. Congratulations to the FWE team for such a great event.