Welcome to White Crow Communications

Here to Help is a resource portal providing valuable information to people affected by mental health issues. A highly usable content organization approach was paramount for this project. The content strategy and interaction design phase of this project were closely intertwined and evolved in tandem, ensuring that the information architecture and corresponding wireframes were clear and effective.

We conducted usability testing sessions, where we observed users interacting with low-fidelity clickable prototypes. We also integrated visual design mood boards into these sessions in order to get early feedback on the emotional responses to potential design directions. The target audience for this website can often be under a lot of stress, it was essential that not only the pathways to content where easily accessible, but the visual design was comforting and welcoming.

White Crow Communications provided technical support to the Here to Help technical partner to launch a highly usable resource.

Project Details